The Week In Numbers: Five Is The Limit

The Singapore Tourism Board (STB) will be pumping S$20m into a global marketing campaign. The promotional push is timed to coincide with the Great Singapore Sale, which takes place in June and July.

The concerted promotion could benefit the many shopping malls in Singapore that include upmarket Paragon, which is owned by SPH REIT (SGX: SK6U), and suburban mall operator Frasers Centrepoint Trust (SGX: J69U). It could also provide a shot in the arm for the new owner of the Singapore Flyer, namely, Straco Corporation (SGX: S85).

The inflation rate in Singapore (or should that now be the deflation rate) fell to -0.5% in April. The fall in consumer prices was blamed on declines in oil-related items, a softer rental market, a drop in private road transport costs, a moderation in services inflation and a fall in holiday travel costs.

The surge in China’s stock market seems to be showing little sign of abating, thanks to the actions of the People’s Bank of China (PBOC). The central bank has cut interest rates twice this year and more slashing is expected within the next six months. The cuts have reduced China’s three-month interbank rate from 4.9% to 2.9%.

The PBOC’s panic measures have sent the Shanghai Stock Exchange Composite Index hurtling towards 5,000 points – its highest level for seven years.

The Ministry of Trade and Industry is guiding its growth expectations for the Singapore economy lower. Instead of growing at between 3% and 5%, Singapore’s economy could expand at between 2% to 4%. Furthermore, sluggish growth is expected to persist for the rest of the decade, with the economy growing at the lower end, namely, 2%, more likely.

First they wanted the yen to fall. Now they think it has fallen too far. It seems that Japan’s central bank are worried that the fall in the value of the yen to an eight-year low against the greenback might start to irk both the US and Europe. Currently, $1 will buy around ¥123 Japanese yen. But some think that the longer term target could be ¥150.

The bonus number for this week is 5. According to researchers, espresso coffee drinkers should not drink more than five cups of the brew a day. They reckon that the daily intake of caffeine for adults should not exceed 400mg. With the average espresso containing around 80mg of caffeine, five cups of the concentrated brew should be the maximum intake.

The study also looked at other caffeine-containing products such as Red Bull, Coke, instant coffee, chocolates and tea. But there was no mention of one of Singapore’s favourite tipple, namely, teh tarik, in the report.

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